Practical Midjourney Prompts
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Best Midjourney Prompts for Logo Design
Mascot Logos
A mascot is an illustrated character that represents your company. Midjourney is great for creating all types of 2D characters that are perfect for mascots.
simple mascot for a chicken company, japanese style
simple mascot for a tire company, japanese style
simple mascot for a tissue company, japanese style
Pictorial Mark Logo (Graphic)
Japanese graphics have a distinct aesthetic and sensibility that Midjourney is excellent at capturing.
logo of a taiwanese tea brand, minimal, style of japanese book cover
logo of a shark, minimal, style of japanese book cover
logo of a rooster, minimal, style of japanese book cover
Gradient Marks
Use gradient marks to give your brand an innovative feeling. You can even specify what colors you want within your prompt.
minimal logo, gradient in triangles
flat vector logo of circle, blue purple gradient, simple minimal, by Ivan Chermayeff
flat vector logo of square, blue purple orange gradient, simple minimal, by Ivan Chermayeff
Minimal Line Marks
Minimal line marks have been popular for a while now – you can either create images of things or geometric shape and line designs.
minimal line logo of a rose, vector
geometric minimal diamond, logo, line, simple
Pictorial Mark Logo (Graphic)
A pictorial mark, also known as a brand mark, is probably what you have in mind when you think “logo”.
flat vector logo of deer head, minimal graphic, by Sagi Haviv –no realistic photo detail shading
vector graphic logo of panda, simple minimal –no realistic photo details
vector graphic logo of frog, simple minimal, by Rob Janoff –no realistic photo details
Lettermark Logo
Lettermarks, or Monograms, are logos that consist of letters, usually brand initials: IBM, AMC, NASA. The full names of these companies can be too long or too boring (seriously, how many people know that AMC stands for….American Movie Classics?) so these brands have opted to officially go by their initials.
letter A logo, lettermark, typography slab, vector simple, by Steff Geissbuhler –no shading detail realistic
letter A logo, lettermark, script typeface, vector simple, by Steff Geissbuhler –no shading detail realistic color
letter A logo, lettermark, typography, vector simple, by Alan Fletcher –no shading detail photo realistic colors
Abstract/Geometric Logo
An abstract mark is a specific type of graphic logo.
Instead of being something recognizable like apple or a bird, it’s an abstract geometric form that represents your business.
Flat geometric vector graphic logo of minimal circle, grayscale, simple, by Paul Rand
Flat geometric vector graphic logo of geometric flower, radial repeating, simple minimal, by Ivan Chermayeff
Flat geometric vector graphic logo of curved wave shape, black, simple minimal, by Ivan Chermayeff
Emblems
An emblem logo consists of font intertwined within a detailed symbol. Think of badges, seals and crests. Emblems are often set on shield shapes (coming from a 900-year-old tradition of knights displaying their emblems on their shields) however they do not have to be.
Flat geometric vector graphic logo of minimal circle, grayscale, simple, by Paul Rand
Flat geometric vector graphic logo of geometric flower, radial repeating, simple minimal, by Ivan Chermayeff
Flat geometric vector graphic logo of curved wave shape, black, simple minimal, by Ivan Chermayeff
Modern Game-Style Emblem
Clean, modern emblems are a popular choice amongst content creators like Youtubers who are trying to stand out visually from the crowd.
emblem of a kaiju, simple, japanese
logo of an eagle with trident, emblem, aggressive, graphic, vector
lion emblem in a square, style of clash of clans, game icon
Vintage Emblem
Put a retro spin on a modern brand with endearing vintage emblems.
diary products emblem with cow in field, kitschy vintage retro simple –no shading detail ornamentation realistic color
fishing emblem, kitschy vintage retro simple
houseplant emblem, kitschy vintage retro simple –no shading detail ornamentation realistic color
Using Graphic Designers
You’ll notice we’ve used a lot of designers in our prompts above. If you’ve been experimenting with these you’ll notice they have a huge impact on the output.
Note that not all designers are represented in Midjourney’s model. We’ve chosen some ones that we noticed consistently produced good results.
simple minimal logo of chicken, style of Paul Rand –no text
simple minimal logo of chicken, style of Saul Bass –no text
simple minimal logo of chicken, style of Rob Janoff –no shading detail photo realistic
Using Creative People
Let’s get trippy. In your prompts, try using creative people who aren’t “graphic designers’ per se to get very interesting styles. Here are some suggestions to get you started:
Character Designers:
- Yoji Shinkawa – designer for the Metal Gear Solid series
- Yoshitaka Amano – designer for the Final Fantasy series
simple minimal logo of chicken, style of Yoji Shinkawa –no letters font
simple minimal logo of chicken, style of Yoshitaka Amano –no letters font
Painters:
- Egon Schiele – portrait painter known for his twisted intense work
- Paul Klee – abstract painter known for his use of color and shape
- Piet Mondrian – painter known for his abstract geometric grids with primary colors
simple minimal logo of chicken, style of Egon Schiele –no letters font
simple minimal logo of chicken, style of Paul Klee –no letters font
simple minimal logo of chicken, style of Piet Mondrian –no letters font